Knowing is better

We exist to give e-commerce brands the knowledge they need to grow at scale. Know your customer, competitor, and company at a deeper level than ever before with Luz.

Our product suite

Your single source of truth for all things DTC.

Customer attribution
Demand planning
Competitor data
Market trends
Marketing data

Shaking up the e-commerce industry

As the first e-commerce platform of its kind, Luz visualizes customer, competitor, and market insights in one simple platform. Our product suite empowers businesses to innovate, optimize, and scale with actionable data.

Built by entrepreneurs for entrepreneurs

We’ve been in your shoes before and we know the risks associated with owning/operating a business. So, we created Luz, to validate every move you make... with data.

Work with us

What our employees say



"Working at Luz has been nothing short of amazing. Working towards a common goal with incredible peers and leaders is inspiring."


Customer Success

"Luz is the best! I love working in an environment that is open to communication. No matter which department you're in, you'll feel heard."


Product & Development

"There is so much to do at Luz and few guardrails, it’s just up to you to decide if you want to contribute. That’s what I love about Luz."



“I love being a part of Luz because every team member is a part of the vision and everyone is able to make meaningful contributions.”

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Ready to increase ROI, cut costs, and grow faster?

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